Salesforce is used by over 150,000 companies in the world making it the global CRM leader with more than 19% share in the CRM market. Salesforce is a leader in sales apps, service apps, and marketing apps, making it one of the most popular cloud-based platforms with its tools being used across different departments.

The demand for Salesforce developers has been increasing and it is predicted that by 2024, there would be 4.2 million jobs globally. Companies are on the lookout for Salesforce developers and with the huge demand in the market, it should come as no surprise that finding the best developers needs some work. This guide is to help you choose the best Salesforce developers to suit your business needs.

What Does a Salesforce Developer Do?

Salesforce provides developers with a platform to build custom apps through third-party software development tools such as Lightning Platform, Einstein Analytics, and Heroku. These apps can be developed quickly and deployed to the cloud without the need for hardware provisions. The apps are deployed via git and the platform helps run them.

A Salesforce developer can work on programming languages such as Ruby, PHP, Java, etc. depending on the platform compatibility. They can use the platform to build apps that can automate business processes, design responsive layouts, integrate with other apps, etc.

How to Find the Right Salesforce Developer?

Finding the right Salesforce developer needs some amount of technical expertise to understand the project requirement. You also need to take into account the soft skills of the candidates. Here are some of the considerations to find the right Salesforce developer.


As with any other technical skill, certifications cannot be the only qualifying criteria for selecting a Salesforce developer. However, taking the paid exams to get certified can help you verify the skill level to some extent. These certifications can back up the expertise levels claimed by the developers. However, actual work experience on Salesforce can often outweigh certifications.

Hence, certifications can be used as a means to shortlist candidates when there are too many applications. But these certifications need to be taken with a pinch of salt. There are over 30 different certifications offered by Salesforce. Some of the major certifications are –

  • Salesforce Certified Platform Developer I
  • Salesforce Certified Platform Developer II
  • Salesforce Certified JavaScript Developer I
  • Salesforce Certified Marketing Cloud Developer
  • Salesforce Certified Platform App Builder
  • Salesforce Certified B2C Commerce Developer

Technical Skills

The best way to measure technical skills is through coding tests. Salesforce developers work on different object oriented programming languages such as –

  • CSS
  • JavaScript
  • PHP
  • HTML
  • Apex Coding
  • C#
  • Visualforce
  • Apex

A Salesforce developer also needs to have the skills to use tools such as –

  • Heroku
  • Lightning App Builder
  • Fuel
  • Process Builder
  • Workforce

Practical knowledge in the above skills is necessary. You can also ask the developer during the interview about using declarative solutions and writing code. Sometimes, declarative can be a better option than writing and maintaining code. A good Salesforce developer should have enough knowledge to know which option to go for.

Platform-specific Skills

These skills can be tested by looking at the previous experience of the candidates. Skills in Salesforce customization and Salesforce configuration depend on how extensively the candidate has worked on the platform previously. Also, knowledge about Salesforce components such as Visualforce page, 3rd party integration, etc. should be an important consideration.

Analytical Skills

One of the important responsibilities of a Salesforce developer is to understand the business requirement and analyze it to translate it to design/code. Tests that are designed to gauge the analytical skills of the candidate can thus play an important role in influencing the selection.

Communication Skills

Salesforce developers often need to work in teams. Good communication skills become important for effective collaboration between the team members. A candidate should be able to communicate not just the technical aspects of the project, but also the functional aspects.

Project Management Skills

Basic project management skills are preferable, if not mandatory. Since many projects in Salesforce are time critical, the candidates should have basic skills to plan work, understand dependencies, and ensure timely delivery.

Problem Solving Skills

Working on Salesforce involves dealing with several bugs and errors, just like any other digital platform. To fix the bugs, find solutions to errors, and maintain the flow of the processes, a candidate needs to have decent problem solving skills.


To build elegant solutions that fit the client’s often abstract requirements needs a fair bit of creative and logical thinking. Salesforce developers need to be able to visualize the processes to build effective solutions that users can get the best value out of.

Hiring Salesforce Developers with TaAp Exchange

At TaAp Exchange, hiring highly skilled Salesforce developers is made easy, convenient, and reliable.

Pre-vetted talent

TaAp Exchange has a strong 3-stage validation process that screens Salesforce developers based on their qualifications, coding skills, soft skills, and experience. The skills are tested via written tests that are in line with the MAANG standards. We also maintain the test scores of all the candidates in our talent pool and share them with the clients. Instead of working with freelancers, we work with talent on the payroll of top product engineering companies bringing to the table more reliability and stability.

Affordable pricing

Good Salesforce developers are highly paid. But when you hire offshore Salesforce developers with TaAp Exchange, we help you find the best-matched candidates at competitive prices. Since we work with developers employed in emerging countries, we can offer highly skilled talent at lower prices without compromising on quality.

To give you perspective, here are the salaries of Salesforce developers in major countries around the world.

CountryAnnual Salary in USD

Compared to these numbers, TaAp Exchange developers can be hired from a starting range of just $45K.

Hassle-free, fast hiring

Technology experts support you at every stage of hiring making it easier and faster to choose the best suited talent. Since we already spend a lot of time pre-vetting the profiles of Salesforce developers, you can save time on the cumbersome process of hiring. We help you screen, interview, and onboard candidates within 48 hours with our AI-powered tools and technology experts.

TaAp Exchange also provides a free Gap Assessment that identifies your exact needs for Salesforce developers and then helps you evaluate the talent to get the best match. Get in touch with our experts and tell us more.

Tarun Mahajan

Tarun Mahajan

Enterprise Sales Engineer and digital transformation advisor.

Follow Me: